NBC Sports: Super Bowl XLIX Between Patriots and Seahawks Delivers Highest Overnight TV Rating Ever at 49.7

As they say in South Boston, Super Bowl XLIX gets highest Super Bowl TV rating, EVAH!!!

NBC Sports has reported that Super Bowl XLIX delivered the highest overnight TV rating in Super Bowl history. The 49.7 rating between the New England Patriots and defending champion Seattle Seahawks went down to the last seconds before a victor was determined. In the end, the Patriots won their 4th Super Bowl 28-24 in one of the most thrilling comebacks, nail-biting drives and bizarre endings ever.

It was reported on ESPN’s MiKe & Mike this morning that 78% of the TV’s that were on during the Super Bowl were tuned into the game. 89% of TV’s in Seattle were tuned into the Super Bowl.

The early numbers are in, and the Super Bowl was a huge hit on TV.

NBC Sports PR has announced that the Patriots’ Super Bowl XLIX victory over the Seahawks delivered a 49.7 overnight rating, the highest in Super Bowl history.

Last year’s Super Bowl overnight rating was a 47.6 for the Seahawks’ blowout win over the Broncos. Closer games generally deliver higher ratings; the previous year’s nail-biter between the Ravens and 49ers got a 48.1 overnight rating, which was the record until now.

Super Bowl Ratings Hit All-Time High With Patriots’ Win on NBC.

In the metered-market overnights, the Patriots’ 28-24 victory earned a 49.7 household rating/72 share, eclipsing the previous high of 48.1/71 set two years ago when Baltimore defeated San Francisco on CBS; that game ended up averaging 108.41 million viewers in the nationals.

NBC’s Super Bowl XLIX overnight topped a 50 rating in each half hour from 8 p.m. ET to the game’s conclusion, peaking with a 52.9/73 from 10 to 10:15 p.m. ET.