Google Ad words – Is it a new fraud target?


There is a new concern popping out on the web, and it is click fraud. Seth Godin responds to it here. He talks about a growing army in India that for their work they click Google ads.

Fred Wilson relates a story about a Seth’s son. From :A VCSeth’s 11 year old son asked him “dad, why don’t they just pay people to click the links?”

Now I know Seth’s son is smart – apples don’t fall too far from the trees after all – and soon he’ll figure out that you don’t even need people to click on the links.

And what if you are paying $120 a click for the keyword mesothelioma as this ambulance chaser law firm does?

I am looking to place Google ads soon, and I am afraid that it will be a losing proposition as time goes by. This will be very interesting to follow as time goes by.

Also, I wonder how one can get the term mesothelioma on to show up on their adsense page?

I guess I just did…

Posted March 6, 2005 by
General | no comments

If you liked this post, you may also like these:

  • A new toy, search video from TV
  • Caylee/Casey Anthony Case: Will a Conviction in Fraud Case Hemorrage the Defense Fund?
  • Google Maps
  • So Much for Google Searches being Based on Unimpeachable Objectivity Algorithm … staff will pick and choose search results
  • ‘Real Housewives of New Jersey’ Stars Teresa and Joe Giudice Facing Possible 30 Years in Prison for Fraud

  • Comments

    Leave a Reply

    Support Scared Monkeys! make a donation.

    • NEWS (breaking news alerts or news tips)
    • Red (comments)
    • Dugga (technical issues)
    • Dana (radio show comments)
    • Klaasend (blog and forum issues)
    E-mail It